DR|ADV stands for Direct Response ADVertising. The business I’m in. Advertising in it’s widest definition has my interest. And interaction of brands with audiences in specific. DR|ADV will cover this wide field of interests. And more. Please feel free to comment on and link to DR|ADV. DR|ADV is the private site of Wim Andréa. A more detailed CV will be put up later on. For now I follow the Web 2.0-trend and invite you to click on my Linkedin-profile (button below). Also, feel free to look at the CONTACT-page for information on ‘how to get in touch’.
Currently (since November 3rd, 2008) I am working with Clockwork as Director of Strategy & Creation. This job feels like ‘coming home’ after a long period in which I tried to get the interactive message across within ‘traditional’ advertising agencies.
