Widgets are being turned into advertising delivery systems. Their nature – rich media applicatons that are easy to build, customize and add to a site – also make them an attractive way to add advertising to small sites. Google is now testing gadget ads, and we’ve written about services like boobox and AuctionAds (a sponsor) that easily ad affiliate advertising to a site via widgets. Last week eBay also launched “to go†widgets that let publishers embed ebay listings into websites, although for now there are no affiliate payments tied to those widgets.
source: TechCrunch. Read the whole article here.
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